THE FANTASY OF FANCY DIAMONDS

THE FANTASY OF FANCY DIAMONDS When most of us think of diamond, we think of it as a colourless stone. White diamonds have always been the predominant market but, Fancy coloured diamonds have now risen in status to the pinnacle of the gem world. Their popularity is exploding so much so that dealers often say “fancy diamonds not only speak for themselves but sell themselves”. The term “Fancy” refers to any diamond displaying a distinct body colour other than the common commercial shades of light yellow, light brown and light grey. In these lighter shades, the colour is a detractor, but with a true Fancy the depth of colour is deep enough to become an asset. Exactly how rich and deep the colour is determines the value of the diamond. ONE MILLION DOLLARS PER CARAT Fancy diamonds occur in all